Generalist · Founder · CEO

I'm a generalist.

Real, working knowledge across many fields. I find what's missing in a business and build the system that fixes it.

USA and EU 25+ years building businesses 4 languages
Portrait of Carlos Marques

What that means

Knowledge that goes deep in a lot of places, not shallow in all of them.

It started when I was a kid. My father worked for Halliburton in Israel, and he would bring me home all kinds of electronics. I took every one of them apart. My parents would get so mad because I could never put them back together. But figuring out how something worked by pulling it apart, that I was good at, and it never left me.

Then came music. I was classically trained in high school, and it gave me an outlet to create and to write. From there I went into running my father's masonry business and grew it from 7 people to 30. Along the way I learned to wire a house and plumb it. After that I moved into marketing, got good at advertising, and that pulled me into photography and videography, which became a company of its own.

I earned a real estate license and learned how property actually works, the deal and the reasoning behind it. I went deep into technology: I can build a computer from the ground up, program it, and find my way around just about anything. If I can't do it, I know how it's done, and I know who to put on it.

I've done sales for 30 years. I'm not an accountant, but I can keep the books. I know my way around the Adobe suite. I've mentored and trained a lot of people over the years. And lately I've gone all in on AI. I've built several working apps, including a language-learning app, and systems that quietly run my businesses. I can look at a business and see what's missing or going wrong, fast, and then automate the fix.

I bridge the gap between AI and the real world. In a single meeting I'll jump from one field to another and keep up in all of them. What I really do is make complicated things talk to each other, and make people's lives easier.


The range

One person, a lot of rooms I'm comfortable in.

01

AI agents

I build agentic AI systems that plan, decide, and act on their own. Multi-agent workflows and tools that do the work, not just answer questions.

02

Photo & video

Co-founder of Marcott Studios. HDR photography, video walkthroughs, 3D tours, licensed drone work.

03

Marketing & advertising

Ads, campaigns, and graphic design. Learned the trade, then put it to work growing my own companies.

04

Software

Built and shipped LOTULIS, a production SaaS, and several smaller apps.

05

Real estate

Licensed agent and investor. I understand the deal, the market, and how it all moves.

06

Cybersecurity

Found and fixed vulnerabilities in my own systems, by hand and with AI tools I built. Completed cybersecurity certificate.

07

Business & sales

30 years selling. Bookkeeping and P&L, so I can read a business, not just pitch it.

08

Languages

English, Portuguese, Spanish, French. I can work and close in any of them.

09

Trades & construction

Ran my father's masonry company. Working knowledge of electrical and plumbing. I know how things get built.

Always learning Most recently, AI coursework in cybersecurity and deep learning.

Patent pending

I invented a new way to control access.

UACOS is an authorization engine with 9 evaluation dimensions. It anchors access on the asset, not the user. 4 USPTO provisional patent applications on file, benchmarked on a working prototype, and built to drop into LOTULIS.

4
USPTO provisional applications filed
0.7ms
P99 latency on the prototype
13.9k
Requests per second sustained
9
Evaluation dimensions, all built

What I'm building now

Live work, and the workshop behind it.

Also in the workshop: a local AI assistant wired into my whole stack, a mobile app, a property-search tool, and a handful of client sites and experiments.


Let's talk

Tell me what you're trying to do.

A problem you can't quite name, a business that feels off, a system that should exist and doesn't. That's my favorite kind of conversation. Send me a few lines and I'll tell you how I'd approach it.